Luscious Lips & Vivid Colors Create Picture-Perfect Editorials
Nika Kubiak — May 22, 2009 — Fashion
References: ambergrayphotography
Superb makeup can take on an artistic form, creating a picture perfect photo. With saturated colors, luscious lips, eye-popping red, pink and with a dash of glitter, these images are a example of perfection and cleverly control art direction. These beautifully painted faces are the end result for the makeup artist who uses the face as a canvas for creation; it sets a tone for a very creative approach in the cosmetic industry.
These photos tell a story of flawless beauty, at times reminding me of old Hollywood starlets and other times it’s a 70’s pop-art movement. This makeup is bright, smoky, sensual. It’s perfect!
These photos tell a story of flawless beauty, at times reminding me of old Hollywood starlets and other times it’s a 70’s pop-art movement. This makeup is bright, smoky, sensual. It’s perfect!
Trend Themes
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Saturated Colors — Opportunity for cosmetic brands to develop vibrant, highly pigmented products that create bold and eye-catching looks.
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Glitter Makeup — Potential for cosmetic companies to capitalize on the trend of using glitter to add sparkle and drama to eye makeup looks.
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Artistic Makeup — Innovation opportunity for makeup artists and cosmetic brands to push boundaries and create makeup looks that are reminiscent of art movements or old Hollywood glamour.
Industry Implications
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Cosmetic Industry — The cosmetic industry can leverage the trend of saturated colors and glitter makeup to develop new product lines and capture the attention of consumers seeking bold and artistic looks.
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Photography Industry — Opportunity for photographers to collaborate with makeup artists and create visually stunning and captivating editorials that showcase the trend of glitter-encrusted eyelids and vibrant, luscious makeup looks.
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Fashion Industry — Fashion designers can incorporate the trend of artistic makeup into their runway shows or campaigns to enhance their overall aesthetic and create visually impactful looks.
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