The SeneGence Lip Color System is Sealed in Three Steps
Jana Pijak — July 9, 2021 — Fashion
References: shop.senegence
The SeneGence Berry Beautiful Duo collection is a limited edition shade range from the long-lasting lip wear brand. Specializing in premium lip color products that are designed to be vibrant, hydrating and long-lasting when applied, SeneGence offers unique cosmetic formulas that work best when applied on clean lips in thin layers -- two or more layers are ideal with users waiting until each is dry for the perfect lip application.
Once dried, SeneGence lip color is combined with the brand's signature gloss that seals in each shade. The gloss can be reapplied throughout the day to keep colors fresh and users can simply remove the lip color with the SeneGence Ooops! Remover that is worn for 60 seconds and rubbed off for clean lips.
The SeneGence Berry Beautiful Duo Collection includes the limited edition Golden Berry LipSense color, a Huckleberry Gloss and the Ooops! Lip Color Remover, with products sold alongside a chip berry-hued travel bag gift.
Once dried, SeneGence lip color is combined with the brand's signature gloss that seals in each shade. The gloss can be reapplied throughout the day to keep colors fresh and users can simply remove the lip color with the SeneGence Ooops! Remover that is worn for 60 seconds and rubbed off for clean lips.
The SeneGence Berry Beautiful Duo Collection includes the limited edition Golden Berry LipSense color, a Huckleberry Gloss and the Ooops! Lip Color Remover, with products sold alongside a chip berry-hued travel bag gift.
Trend Themes
1. Long-lasting Lip Wear - The trend towards premium, hydrating, and long-lasting lip color products presents an opportunity for cosmetic companies to innovate new, unique formulas.
2. Multi-step Lip Application - The popularity of multi-step lip color systems, such as SeneGence's Lip Color System, presents an opportunity for cosmetic companies to offer complete, all-in-one lip color solutions.
3. Limited Edition Collections - The trend towards limited edition cosmetic collections presents an opportunity for brands to create unique, exclusive offerings that appeal to collectors and enthusiasts.
Industry Implications
1. Cosmetics - The cosmetics industry can capitalize on the trend towards long-lasting lip wear and multi-step lip color systems by developing and marketing innovative new products.
2. Fashion - The trend towards limited edition cosmetic collections provides an opportunity for fashion brands to collaborate with cosmetic companies and offer exclusive, cross-branded cosmetic products.
3. Retail - The trend towards exclusive cosmetic collections presents an opportunity for retailers to offer unique products and create a differentiated shopping experience that drives traffic and sales.
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