Efteling and Vekoma Present the Seat-On-Wheels Concept
Kalin Ned — November 4, 2025 — Social Good
References: vekoma
The Seat-on-Wheels concept is a collaborative initiative between the Efteling theme park and the ride engineering firm Vekoma. The design is intended to improve accessibility on amusement attractions.
The certified Seat-on-Wheels mechanism is intended to allow a visitor's personal wheelchair to be securely fastened into a ride vehicle, thereby functioning as the ride seat itself. This concept was developed with input from de Zonnebloem, a Dutch disability advocacy organization, and is presented as a component of the companies' broader objectives concerning social sustainability.
Efteling and Vekoma have publicly encouraged other suppliers and theme parks to participate in the further development and implementation of this accessibility concept across the industry. Anne-Mart Agerbeek, CEO of Vekoma Rides, states: "With the seat-on-wheels concept, we want to set a new standard for accessibility within the attractions industry. This is more than just a technical solution. It is an invitation to the entire sector to actively shape inclusivity. We want to inspire and encourage suppliers, parks, and industry peers to contribute ideas and join in development. Because only together can we build a future where experiences are naturally accessible to everyone.”
Image Credit: Efteling x Vekoma
The certified Seat-on-Wheels mechanism is intended to allow a visitor's personal wheelchair to be securely fastened into a ride vehicle, thereby functioning as the ride seat itself. This concept was developed with input from de Zonnebloem, a Dutch disability advocacy organization, and is presented as a component of the companies' broader objectives concerning social sustainability.
Efteling and Vekoma have publicly encouraged other suppliers and theme parks to participate in the further development and implementation of this accessibility concept across the industry. Anne-Mart Agerbeek, CEO of Vekoma Rides, states: "With the seat-on-wheels concept, we want to set a new standard for accessibility within the attractions industry. This is more than just a technical solution. It is an invitation to the entire sector to actively shape inclusivity. We want to inspire and encourage suppliers, parks, and industry peers to contribute ideas and join in development. Because only together can we build a future where experiences are naturally accessible to everyone.”
Image Credit: Efteling x Vekoma
Trend Themes
1. Inclusive Attraction Design - Advancements in attraction design emphasize inclusivity, allowing individuals with disabilities to experience theme parks more fully.
2. Collaborative Accessibility Initiatives - Partnerships between theme parks and engineering firms are forming to tackle accessibility challenges in the amusement industry.
3. Socially Sustainable Entertainment - Entertainment venues are increasingly integrating social sustainability into their business models by focusing on accessibility.
Industry Implications
1. Theme Parks - The theme park industry is evolving by adopting innovative techniques to ensure rides are accessible to visitors in wheelchairs.
2. Ride Engineering - Ride engineering firms are expanding their scope by addressing inclusivity needs through advanced design solutions like the Seat-on-Wheels.
3. Disability Advocacy - Collaboration with disability advocacy organizations is becoming pivotal as industries seek to enhance the usability of their products for all individuals.
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