Sean Ohlenkamp's Nissan Altima Coupe Ads Show Their Versatility
Michael Hines — April 3, 2010 — Autos
References: ohkamp & behance.net
Sean Ohlenkamp has made me want to buy a Nissan Altima coupe. I originally wanted to buy a new truck, that's how effective Sean Ohlenkamp's Altima Coupe ads are.
Sean Ohlenkamp has taken a unique approach to marketing the Altima Coupe. Instead of the usual photoshoots of sexy cars (what I like to call car pr0n), we get some unique shots of how versatile the Altima Coupe can really be. I would've never guessed that this car was athletic enough to be a running shoe. I may be hitting the Nissan dealership before work today... just to 'look' around.
Sean Ohlenkamp has taken a unique approach to marketing the Altima Coupe. Instead of the usual photoshoots of sexy cars (what I like to call car pr0n), we get some unique shots of how versatile the Altima Coupe can really be. I would've never guessed that this car was athletic enough to be a running shoe. I may be hitting the Nissan dealership before work today... just to 'look' around.
Trend Themes
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Versatile Car Ads — Creating unique and eye-catching ads that showcase a car's versatility rather than traditional car pr0n photography.
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Branding with Creativity — Incorporating creative branding techniques that are out of the box and bring attention to the product through unique advertising campaigns.
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Unexpected Product Comparisons — Using unexpected product comparisons to showcase a product's versatility and expand its target market.
Industry Implications
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Automotive Industry — Developing innovative marketing strategies that move away from traditional car pr0n photography to showcase a vehicle's versatility and features.
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Advertising Industry — Exploring new ways to showcase products and create marketing campaigns that appeal to a wider audience and generate more interest in products.
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Retail Industry — Using unexpected product comparisons to expand the target market for products and increase sales by showcasing their versatility and unique features.
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