These Bespoke Thank-You Notes are Hidden Behind a Scratch-Off Surface
M — December 26, 2015 — Art & Design
This handy card making tutorial by Food52 offers a creative way to add some mystery and excitement when sending friends, family and loved ones well-wishes with a homemade scratch-card. The inside of the note reveals a message hidden behind a homemade scratch-off surface that readers must peel back in order to read the inscription.
Scratch cards are incredibly fun for consumers as they add an element of suspense as the user must carefully pick away at a surface to reveal what lies underneath. These homemade scratch card thank-you notes do the same by creating a scratch-off barrier with tape and metallic acrylic paint that forms a block big enough to cover up an inscription. Readers can use coins to peel off the paint and reveal the message hidden underneath the surface.
Scratch cards are incredibly fun for consumers as they add an element of suspense as the user must carefully pick away at a surface to reveal what lies underneath. These homemade scratch card thank-you notes do the same by creating a scratch-off barrier with tape and metallic acrylic paint that forms a block big enough to cover up an inscription. Readers can use coins to peel off the paint and reveal the message hidden underneath the surface.
Trend Themes
1. DIY Scratch Cards - There is a growing trend of creating homemade scratch cards to add excitement and mystery to personalized notes.
2. Interactive Greeting Cards - The use of scratch-off surfaces in greeting cards is a rising trend, engaging recipients in a fun and interactive way.
3. Surprise and Suspense Elements - Incorporating elements of surprise and suspense into traditional communication methods is becoming increasingly popular, as seen in scratch card notes.
Industry Implications
1. Stationery and Paper Goods - The stationery and paper goods industry can explore the creation and marketing of DIY scratch card kits to tap into the trend of personalized and interactive communication.
2. Gift and Craft Retail - Gift and craft retailers can capitalize on the increasing demand for unique and engaging greeting cards by offering a variety of scratch card designs and materials.
3. Event Planning and Invitations - The event planning industry can incorporate scratch card invitations as a novel way to engage guests and create anticipation for upcoming events.
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