The Samantha Pleet Fall/Winter 2014 collection brings forth a nomadic take on fashion and the coming season. The lookbook features bow and arrows as props, making the entire production appear nomadic and combative as the models trudged through forests and rocky paths.
Although hunting is at the core of this Samantha Pleet line, the models nonetheless come across as dainty as they posed in flowery dresses and gilded crowns. These pieces provided an interesting juxtaposition, pairing the aggressive hunter elements with dainty motifs.
The most unusual aspect present in this lookbook however is a faux white unicorn who walked along a wintery beach. It would thus appear that nothing is off limits when it comes to the Samantha Pleet brand.
Key Themes Behind This Trend
- Nomadic Fashion
- Opportunity to incorporate elements of nomadic lifestyle into fashion designs.
- Juxtaposition
- Potential to combine contrasting elements in fashion to create unique and interesting looks.
- Unconventional Branding
- Opportunity to push boundaries in branding and use unconventional elements to create a memorable brand identity.
Where This Applies
- Fashion
- Potential for fashion designers to explore new themes and incorporate unconventional elements in their collections.
- Outdoor and Adventure
- Opportunity for outdoor and adventure brands to create fashion collaborations that incorporate elements of hunting and nomadic lifestyle.
- Marketing and Advertising
- Chance for marketing and advertising professionals to create innovative and boundary-pushing campaigns for brands that want to stand out in the industry.
