Tubi, a free ad-supported video on demand (AVOD) service, recently announced its myriad of movies and TV shows are now available on Rogers Ignite TV. This vast collection includes notable titles including 'The Lovely Bones,' 'Ex Machina,' 'Still Alice,' and 'Your Sister's Sister' — to name a few.
“We’re excited to make premium content even more accessible to Canadians,” said Andrea Clarke-Hall, Vice President of Business Development, Tubi. “With this partnership, Rogers Ignite TV customers can enjoy thousands of titles from our library at no additional cost.”
Tubi can be accessed through gaming consoles, Comcast Xfinity, Cox Counter set-top boxes, Amazon Fire TV, Sony TVs, Samsung TVs, Roku, Apple TV, Android TV, and TiVo.
Image Credit: Tubi
Key Themes Behind This Trend
- AVOD Expansion
- Opportunities to expand into more streaming services through partnerships.
- Streaming Accessibility
- Exploring ways to make premium content accessible to wider audiences.
- Smart TV Integration
- Developing more integration with smart TV providers to reach more viewers.
Where This Applies
- Entertainment
- Opportunities for AVOD services to partner with different cable and streaming providers.
- Technology
- Continued advancement of technologies to improve the accessibility and delivery of streaming services.
- Advertising
- Developing new formats and strategies to integrate ads into AVOD content seamlessly.
