The 'Rightamin' service is a new option for consumers who are looking for an easier way to get their daily intake of supplements without having to purchase bottle after bottle on their own. The service works by providing subscribers with a monthly delivery of daily vitamin packs that each contain their choice of supplements from their favorite brands. This will eliminate the need for users to curate their own daily dose of supplements and further streamline their shopping list by not having to purchase large amounts of specific products.
The 'Rightamin' service is also focused on value by charing customers less per day than they might already be paying. Time-poor consumers can also enjoy the benefits of not having to dole out vitamins and supplements themselves in favor of prepackaged doses.