The RHEOS Floating Sunglasses are a stylish series of accessories for consumers that will keep them more in control of their gear when enjoying time spent outdoors.
Perfect for use by aquatic enthusiasts, the sunglasses are made from a lightweight material that's buoyant to help you easily locate them if they fall off your face as you go about your sport or task. The sunglasses are outfitted with premium lenses that are offer 100% protection against UV rays, while the anti-scratch and hydrophobic design makes them a powerhouse for functional use outdoors.
The RHEOS Floating Sunglasses speak to the rising number of consumers partaking in adventurous outdoor activities that require gear and accessories that are designed with this in mind to keep them agile and prepared.
Key Themes Behind This Trend
- Rising Outdoor Activities
- Disruptive innovation opportunity: Develop gear and accessories designed specifically for adventurous outdoor activities, such as buoyant sunglasses.
- Functional and Stylish Eyewear
- Disruptive innovation opportunity: Create fashionable eyewear that offers both functionality and style, like the RHEOS Floating Sunglasses.
- Protection Against UV Rays
- Disruptive innovation opportunity: Invent new materials or technologies that provide 100% protection against UV rays for outdoor gear and accessories.
Where This Applies
- Outdoor Gear and Accessories
- Disruptive innovation opportunity: Design and manufacture gear and accessories tailored for adventurous outdoor activities, such as floating sunglasses.
- Eyewear and Sunglasses
- Disruptive innovation opportunity: Develop innovative eyewear and sunglasses that combine functionality, style, and protection against UV rays.
- Materials and Technologies
- Disruptive innovation opportunity: Research and develop new materials or technologies that enhance the performance and features of outdoor gear and accessories.
