Since families are being advised to avoid traditional trick-or-treating this year, brands are developing alternative ways for kids to celebrate the season, including Kool-Aid with "reverse trick-or-treating." On October 31st, the Kool-Aid Man will be delivering Halloween-themed Kool-Aid Scary Berry Jammers, Ghoul-Aid Scary Berry popping candy and Kool-Aid Man costumes to select homes.
In select cities, families will be able to get kits delivered on demand and a few lucky winners will even get to see the Kool-Aid Man himself making the deliveries. Since the Kool-Aid Man is known for crashing through walls and sharing fun surprises, this Halloween kids can look forward to Halloween treats and blackberry-flavored drinks being delivered straight to their doorsteps, rather than needing to go door to door themselves.
Image Credit: The Kraft Heinz Company