The consumer lifestyle brand giant Philips has recently launched their latest technology of retail lighting system that is similar to Apple's iBeacon. The new retail lighting system provides a detailed yet simplistic way for shoppers at a grocery store to pinpoint exactly where they are and directs them to the products they need.
Through the use of intelligent mini LED lights, the customer will be able to find their groceries with maximized ease. As well as provide shopping assistance, the system is capable of alerting customers with the latest deals and offers.
For example, if David decides to buy guacamole, his mobile app will locate the route he should take to the food item's location. The app is then capable of prompting offers to David, alerting him on the discounts or offers that are available.