As part of its Whole Blends collection, Garnier introduced a restoring haircare trio powered by maple. The Whole Blends line combines select natural ingredients with unique fragrances to offer gentle, nutritive formulas.
The new Whole Blends products include a shampoo, a conditioner and a leave-in conditioner, all of which help to repair and deeply condition hair that is dry and fragile. As the hair products are just as much about their pleasing scent as they are their functional formulas, Garnier promises "a sensorial in-shower experience" with this range.
Alongside the restoring hair care range with maple, Garnier also makes a gentle product collection powered by oat milk and rice cream extracts, plus a replenishing range with olive.
Key Themes Behind This Trend
- Restorative Haircare with Natural Ingredients
- There is an opportunity for haircare companies to develop and market hair care products made with natural ingredients that also provide restorative benefits to the hair.
- Sensory In-shower Experiences
- There is an opportunity for companies to create products that provide a sensory in-shower experience while also providing functional benefits, which will appeal to consumers who are looking for a luxurious experience.
- Select Natural Ingredients with Unique Fragrances
- There is an opportunity for companies to combine select natural ingredients with unique fragrances to offer gentle, nutritive formulas that are both effective and appealing to consumers.
Where This Applies
- Haircare Industry
- The haircare industry can benefit from incorporating natural ingredients and unique fragrances into their products which will appeal to consumers who are looking for both functional benefits and a luxurious experience.
- Cosmetics Industry
- The cosmetics industry can also benefit from incorporating natural ingredients and unique fragrances into their products particularly haircare products, to appeal to consumers who are looking for functional benefits and a luxurious experience.
- Personal Care Industry
- The personal care industry as a whole can benefit from incorporating natural ingredients and unique fragrances into their products ranging from haircare to skincare to appeal to a wider range of customers who are looking for both functional benefits and a luxurious experience.
