Further Soap uses an odd substance to create their candles and soaps: leftover restaurant grease.
Using grease from Mario Batali's Mozza restaurant, the Further Soap candles and soap are said to smell of bergamot, olive and exotic grasses, despite their origins. It seems like a cool idea to take something as unneeded as restaurant grease and create pretty scented candles. Selling for $24, these Further Soap candles seem like the perfect eco-friendly creation.
Implications - In today's society, many consumers are highly concerned with discovering new ways to effectively preserve the planet. Businesses that create products from recycled or used products will appeal to a wide variety of eco-conscious consumers. These organizations will likely be rewarded for their compassion towards building a sustainable business.