The Reformation Bridal 2014 collection gives J Crew a run for their money when it comes to no fuss wedding gowns. Although very affordable (ranging from $518 to $588 for wedding dresses and $198 and $368 for bridesmaids dresses) as well as minimalist, the designs are undeniably stylish. There may not be as many designs as J Crew, but what the Reformation Bridal 2014 collection does offer is right on the money.
Strappy and flowy, the Reformation Bridal 2014 collection is perfect not only for more casual affairs, but also destination weddings. Comprised of seven styles, the collection is modeled by Camille Rowe and Karolina Babczynska, both of whom embrace an subtle sapphic relationship for the lookbook photoshoot. The romantic designs are available in store now.
Why This Trend Is Growing
- Affordable Wedding Dresses
- Opportunity to disrupt the overpriced wedding dress industry by offering affordable yet stylish wedding dress options
- Minimalist Bridal Fashion
- Opportunity to disrupt the traditional wedding dress industry with simpler and more understated design options
- Bridesmaid Dress Alternatives
- Opportunity to disrupt the bridesmaid dress industry by offering stylish and affordable alternatives to traditional bridesmaid dresses
Industries Being Reshaped
- Wedding Fashion
- The wedding dress industry can disrupt the traditional price range and design options by offering wedding dresses that are more affordable and more minimalist.
- Retail
- Retailers can offer more affordable, minimalist bridal wear to customers, disrupting the traditional high-end wedding fashion space.
- Fashion Modeling
- There is an opportunity for fashion models to show off the latest minimalist bridal fashions and capture the attention of the wedding market.
