Reebok and Prince teamed up to launch a capsule collection, ideal for on and off the court. Inspired by both brands' ties to tennis, the capsule boasts a combination of pop culture, sport, and lifestyle designs. Founded in 1970, Prince is well known as a reputable tennis brand. The brand's creative designer, David Grutman, partnered with Reebok to design the capsule collection.
The partnership's gender-fluid collection includes Club C revenge and Club C 85 sneakers that blend Reebok's traditional elements with Prince's vibrant colors and logo. In addition, Reebok and Prince thoughtfully curated the capsule to include fresh silhouettes with a casual feel. As a result, fans can uniquely style the one-of-a-kind pieces for any occasion. From the court to the street, this capsule offers versatile outfit inspiration.
Image Credit: Reebok /Prince
What Makes This Trend Stand Out
- Sport and Lifestyle Hybrids
- The tennis-themed capsule shows how sports and lifestyle can be combined to create versatile apparel and open up opportunities to create new clothing collections.
- Gender-fluid Apparel
- The gender fluid collection demonstrates how fashion can be inclusive and accessible to a wider range of consumers.
- Collaboration in Fashion
- This collaboration highlights the importance of creative partnerships between brands to create unique and fresh designs.
Sectors Adopting This
- Sportswear
- The tennis-inspired capsule collection demonstrates opportunities for sportswear brands to incorporate lifestyle-focused designs and collaborate with other companies in other industries.
- Fashion Design
- The gender-fluid and casual feel of the apparel is a trend that could be incorporated in future fashion collections.
- Sneaker Production
- The collaboration between Reebok and Prince demonstrates the potential opportunities for sneaker and footwear companies to work together to create fresh and unique designs.