In anticipation of summer, sustainable wine brand Grow Wild recently launched an invigorating new wine – Ravishing Rosé. Containing a blend of 58% Riesling, 38% Vidal and 3% Zweigelt, the new wine boasts aromas of pink grapefruit, wild strawberry, and fresh watermelon.
Carefully crafted from grapes free of the influence of sprays and chemicals, the Ravishing Rosé is dry-to-off-dry with a "fresh, flourishing finish that's up for more." This full-to-medium bodied wine encompasses freshness and nature, with a sustainably focused vineyard that is decorated with growing wildflowers that bloom under the open sky. These wildflowers are a sign of a healthy vineyard as they increase the health of the soil and nurture a protective and diverse environment.
The Grow Wild Ravishing Rosé is now available in alcohol retailers across Ontario.
Image Credit: Grow Wild
Why This Trend Is Growing
- Sustainable Wine
- Wine brands can create opportunities for disruptive innovation by promoting sustainable and environmentally friendly farming practices.
- Organic Wine
- Wine makers can explore creating organic wines with natural ingredients which provide health benefits and a clean taste.
- Fruit-infused Wines
- Wine makers can add fresh fruit flavors to create new and unique flavors to attract new customers and increase market share.
Industries Being Reshaped
- Wine Production
- Wineries can incorporate sustainable practices and environmental consciousness by shifting towards natural ingredients and organic produce.
- Retail
- Alcohol retailers can promote wines that focus on environmentally friendly practices and offer exciting new flavors and aromas to attract a diverse consumer base.
- Hospitality
- Hotels and restaurants can offer customers the opportunity to try a variety of sustainable and unique wines as a way to differentiate their offerings from competitors.
