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Neon Rainbow Editorials

Raluca Ciornea Creates Arching Rainbow Photography in ‘Rainbow Dust'

— September 25, 2013 — Fashion
This photography by Raluca Ciornea captures the arch of a rainbow in the perfect moment within the editorial ‘rainbow dust.’ The photos are taken on a rooftop where a romantic rainbow scene lights up the sky in the background. The ‘rainbow dust’ photo shoot reveals a girl on the edge of the city with a bright neon crop-top and high-waisted leather shorts.

The angles the model makes complement the rainbow in the backdrop, as her arms continue the mystical shape in the sky. With her long brown hair blowing in the wind, we are able to imagine the breeze on the roof with the perfect scene right there to admire. With black borders outlining each photo,they enhance the edgy appeal to each picture and define the background.

The ‘rainbow dust’ shoot was photographed at the perfect moment where sky and style are highlighted and make for a successful editorial.
Trend Themes
1. Neon Fashion - Disruptive innovation opportunity: Creating clothing and accessories with neon colors and futuristic designs to appeal to the fashion-forward consumer.
2. Rainbow Aesthetics - Disruptive innovation opportunity: Incorporating rainbow-themed elements into various products and experiences, such as home decor, food, and event planning, to cater to the trend of vibrant and joyful aesthetics.
3. Editorial Photography - Disruptive innovation opportunity: Developing innovative techniques, lighting, and post-processing methods to create visually captivating editorials that engage and inspire viewers.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Utilizing sustainable and eco-friendly materials for creating neon and futuristic fashion items that align with growing consumer demand for ethical and fashionable products.
2. Home Decor - Disruptive innovation opportunity: Introducing rainbow-themed home decor items and furniture that bring a sense of joy and playfulness to living spaces, creating a unique and personalized aesthetic for consumers.
3. Photography - Disruptive innovation opportunity: Developing AI-based photography tools and software that enable photographers to enhance and manipulate images in creative and unique ways, allowing for new artistic possibilities in editorial photography.
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