Quiet Motion presents itself as a merry-go-round that would most appeal to contemplative adults. It displays in the Via dei Cavalieri del Santo Sepolcro 3, in Milan. The installation comprises a cluster of round platforms that layer up to smaller circles that swivel slowly. These are capped with round shelters and are minimally enclosed by blue blinds that dangle from the upper perimeter.
Designed by Ronan and Erwan Bouroullec, this setup was sponsored by BMW as part of their initiative to promote electric vehicles. The company wished to emphasize this notions of smooth movement and near silence that you experience when you drive an EV. The materials used in Quiet Motion include leather and cork, marrying the textures that you'll find in domestic and automotive interiors.
Calming Carousel Installations
More Stats +/-
Adult Circus Rides
Redesigning the Merry-Go-Round for the Twenty First Century
Ghostly Carousel Photography
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.