PicPay and Linx have entered into an agreement that will enable QR code payment capabilities. PicPay is a mobile payment company based out of Brazil, and the organization was an early adopter of QR Code technology. Linx is also based out of Brazil and operates in retail technology.
The collaboration between PicPay and Linx will provide QR code payment technology to over 100,000 stores in the Linx network. QR code payment methods provide a number of benefits to both a store and the consumer, including fraud protection, a more efficient payment process, as well as reducing the costs associated with each transaction.
The commercial director for PicPay, Elis Tinti, spoke about the new partnership, "Simply put, it reduces friction when paying, greatly improves the customer experience and, consequently, the retailer experience."
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