Senja Cosmetics is a premium natural skincare brand that does things a little bit different than its competitors. Its offerings are 100% natural, vegan and cruelty-free. However, the highlight of the range is its ingredients that are packed with nutritious vitamins and healthy antioxidants. Inspired by the immense power of nature, Senja Parkkinen — the company's founder and CEO, sources the ingredients for the products from the forest. This includes wildcrafted berries and herbs.
To ensure that the ethos of the premium natural skincare brand is successfully communicated to consumers, Senja taps Helsinki-based design studio Werklig, Hungary-based designer Lili Köves and Finish graphic designer Tino Nyman to develop the packaging aesthetic. The result is an elegant appearance that utilizes an ombre pattering that references the magical northern lights in Finland.