Just in time for the winter season, Deus Ex Machina has unveiled a new limited edition snowboard apparel capsule titled 'Powdertools Alternative Snowcraft Collection.'
The new fashion-forward ski and snowboard clothing collection delivers a range of items, including six novel jackets, a handful of sweatshirts, and t-shirts, all of which are offered in multiple color options. In addition, the collection includes a pair of old-school-inspired snowboard models that come with custom binding collabs dubbed the 'Tizona 2.0' and the 'Stubby.'
Designed by professional snowboarder Yusuke Toyoma, the 'Tizona 2.' is a 63.77″ big-mountain powder board with a unique 3D nose design. Meanwhile, the 'Stubby' comes in at 58.66″ length, making it the far shorter and broader board of the two. Both boards feature a construction that combines P-TEX4000 graphite, carbon fiber, poplar, bamboo, and triaxial fiberglass.
Image Credit: Deus Ex Machina
What's Driving This Trend
- Limited-edition Snowboard Gear
- Deus Ex Machina's new limited edition snowboard apparel capsule collection presents a disruptive innovation opportunity in the ski and snowboard clothing space.
- New Fashion-forward Ski and Snowboard Clothing Collection
- The newly launched ski and snowboard clothing collection by Deus Ex Machina offers a disruptive innovation opportunity in the fashion industry.
- Old-school-inspired Snowboard Models
- The 'Tizona 2.0' and 'Stubby' snowboards by professional snowboarder Yusuke Toyoma under the 'Powdertools Alternative Snowcraft Collection' present a disruptive innovation opportunity in the snowboarding equipment industry.
Who This Affects Most
- Ski and Snowboard Clothing Industry
- Deus Ex Machina's limited edition 'Powdertools Alternative Snowcraft Collection' offers a new take in the ski and snowboard clothing industry.
- Fashion Industry
- Deus Ex Machina's new fashion-forward ski and snowboard clothing collection presents a distinctive opportunity in the fashion industry.
- Snowboarding Equipment Industry
- Yusuke Toyoma's 'Tizona 2.0' and 'Stubby' snowboards under the 'Powdertools Alternative Snowcraft Collection' presents a disruptive innovation opportunity in the snowboarding equipment industry.
