Mineralized Powdered Toothpaste

Clean the Sky - Positive Eco Trends & Breakthroughs

The Trace Mineral Toothbrush Powder is an All-Natural Substitute

— September 4, 2015 — Fashion
Offering a substitute to traditional toothpastes, this trace mineral tooth brushing powder is a mineralized alternative to taking care of your teeth. The Dirt - Trace Mineral Tooth Brushing Powder reverts back to pre-modern ways of taking care of your teeth using bentonite clay that is free of fluoride.

Diverging from gel forms of toothpaste, this mineral tooth brushing powder comes in a glass jar filled with a mineralized mixture made from gentle bentonite clay, cinnamon, baking soda and all natural essential oils that work to naturally break down dirt build up on the enamel making a great all-natural alternative to modern toothpaste.

To use The Dirt, simply wet the toothbrush, add the powder till it forms a paste and apply to teeth.

Trend Themes

  1. All-natural Oral Care — An opportunity to introduce products and services that promote natural and sustainable oral care.
  2. Mineral-based Products — An opportunity to develop product lines that incorporate mineral-rich ingredients for a variety of personal care applications.
  3. Alternative Toothpaste Applications — A chance to introduce new forms of toothpaste and oral care that diverge from traditional gel products and offer alternatives.

Industry Implications

  1. Personal Care — Companies in the personal care industry can explore incorporating natural and mineral-based ingredients in their product formulations and creating alternatives to traditional toothpaste products.
  2. Sustainable Lifestyle — Brands that cater to the sustainable lifestyle demographic can expand their product range by introducing natural and eco-friendly oral care products.
  3. Nutrition and Wellness — Businesses in the nutrition and wellness industry can offer consumers products that bring the benefits of minerals and natural ingredients to oral care.
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