The Salvation Army Showed the Unseen Prevalence of Poverty in Canada

 - May 26, 2016
References: salvationarmy & designtaxi
The Salvation Army created a mock open house that revealed how common poverty in Canada actually is.

The short video shows excited couples and families entering into a home that looks like it belongs to someone of upper-middle class financial standing. However, as the video progresses, the potential home buyers see that the inside is not at all what they expected.

The message imposed by the Salvation Army is that another's struggle is not always easy to see and that poverty in Canada is more common than most understand it to be. The open house includes an eviction notice open on a desk, a cereal box that has "1 on 7 children go to school hungry" written on it and other items that have heart-wrenching statistics.