Plant-Based Potato Drinks

DUG is a Potato-Based Dairy-Free Drink with a Low Climate Footprint

There are plant-based milk alternatives that are made from a variety of sources and DUG is a dairy-free potato drink that makes a creamy addition to a wide range of beverages and foods. This new plant-based milk alternative boasts a low climate footprint and a simple, vegan-friendly formula that is made without lactose, milk, soy, gluten and nuts.

Available in varieties like DUG Original, DUG Barista and DUG Unsweetened, the beverages are packed with benefits from vitamins, minerals, protein and carbohydrates, and its unique potato and rapeseed emulsion won't separate no matter how it is used in the kitchen at home.

DUG recently took home a win from the World Food Innovation Awards 2021 when it was recognized in the Best Allergy-Friendly Product category.

Plant-based Milk Alternatives
DUG is a new plant-based potato drink that could disrupt the plant-based milk market with its unique formula and low climate footprint.
Potato-based Beverages
DUG's introduction of a potato-based milk alternative opens up the possibility for other potato-based beverages to be created and marketed.
Allergy-friendly Products
DUG's win in the Best Allergy-Friendly Product category shows the potential for developing more food and beverage products that are friendly for those with allergies.

Sectors Adopting This

Plant-based Food Industry
DUG's unique potato-based milk alternative could be an opportunity for the plant-based food industry to expand and innovate with new ingredients.
Beverage Industry
The introduction of potato-based beverages could disrupt the beverage industry by offering a new and unique ingredient for drinks and mixers.
Allergy-friendly Product Industry
DUG's win at the World Food Innovation Awards 2021 highlights the potential for growth and innovation in the allergy-friendly product industry.
SCORE
5.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 65%
Activity 76%
Freshness 11%

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