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Popeye Magazine's 'The Town Where It Snows' Features an Unusual Co-Star

Popeye Magazine's 'The Town Where It Snows' is an unusual editorial in which model David Brunier dons wintry fashions in a mock winter setting alongside someone a giant bear costume. This fun pictorial was photographed by Junji Hata and styled by Tomoki Sukezane. Are extras dressed up as bears the next editorial must-haves? I hope not.

Check out the full shoot from Popeye Magazine's 'The Town Where It Snows' in the gallery above.

Implications - XX

Popeye Magazine's 'The Town Where It Snows' is an fantastic and quirky editorial. I think that this editorial reveal utilizes the people-dressing-up-as animals trend effectively. It is editorials like this one that make me eager for the winter months to kick in so I can dress all in warm comfy clothes.