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Ebullient Positivity Notebooks

This Pocket Notebook Helps You Stop and Smell the Roses

— November 5, 2013 — Lifestyle
It can be easy to get stuck on the negative aspects of your day -- from the person who cut you off on your morning commute to the vending machine that ate your last dollar -- but these pocket notebooks are reserved for positivity only.

Often, hectic schedules can cause you to overlook favorable moments throughout your day. The 'I Fucking Love...' notebooks are a space where you can jot down all the things that make you smile as they happen. The notebooks (they come in a set of two) have a simple cardboard cover design and 40 pages of plain paper.

Since we're more likely to meditate on the negative than the positive, this notebook is a great way to encourage us to stop and smell the roses.
Trend Themes
1. Positivity Notebooks - A trend of using pocket notebooks as a tool for positive thinking and mindfulness.
2. Gratitude Journaling - A trend of writing down the things for which one is thankful in order to have a more positive outlook.
3. Mindfulness Tools - A trend of using physical tools, such as notebooks, to promote mindfulness and positive thinking.
Industry Implications
1. Stationery and Paper Goods - The industry that produces and sells physical notebooks and paper products has an opportunity to market products for mindfulness and self-care.
2. Mental Health and Wellness - The mental health and wellness industry has an opportunity to incorporate physical mindfulness tools, such as notebooks, into their practices and programs.
3. Personal Development - The personal development industry has an opportunity to emphasize the importance of gratitude journaling and mindfulness as tools for self-improvement.
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