'Ursa Major+' is a Toronto-based fashion blog that highlights plus-size vintage clothing. For many plus-size shoppers, finding vintage clothing that fits properly can be a frustrating task. This blog provides a platform for plus-size women to find stylish secondhand duds.
Ursa Major+ is run by a Toronto-based blogger named Amarina. Amarina originally entered the fashion world with her own line of plus-size jewelry. Now Amarina runs Ursa Major+, which is an online clothing store and blog dedicated to showcasing vintage clothing in sizes 14 and up. In addition to helping women find plus-size vintage pieces, she has also partnered with the Canadian label 'Untitled & Co.' to help fill the void of plus-size streetwear.
Amarina's blog and clothing collection demonstrate that plus size bloggers have a growing influence in many different parts of the fashion industry, including the demand for vintage clothing.