Japanese fashion label COMME des GARÇONS works in collaboration with The North Face Japan on the latest PLAY TOGETHER collection for the season. The duo work on two specific logo style for the new drop, one of which is more dominant of The North Face reference and the second similar to the PLAY heart emblem.
The latter rests beneath the North Face's motif of the Half Dome logo. There is also the additional 'CdG' branding that is true to COMME des GARÇONS. The collection is made up of essential silhouettes including a dress shirt for a more elevated selection, a graphic tee, and a simplistic hoodie. The entire PLAY TOGETHER collection is set to drop on August 28th.
Image Credit: COMME des GARÇONS
What Makes This Trend Stand Out
- Collaborative Streetwear
- Opportunity for brands to collaborate and create unique streetwear collections that combine different design aesthetics.
- Logo Style Innovation
- Brands can explore new ways to incorporate logos and emblems into their designs, merging different brand identities.
- Elevated Casualwear
- Demand for elevated versions of casual clothing items like dress shirts and hoodies, combining comfort and style.
Sectors Adopting This
- Fashion
- Fashion brands can explore collaborations and innovative logo designs to create unique products and attract customers.
- Streetwear
- Opportunity for streetwear brands to tap into the trend of collaborative streetwear collections, creating fresh and unique offerings.
- Apparel Manufacturing
- Manufacturers can cater to the demand for elevated casualwear by producing high-quality dress shirts, hoodies, and other key pieces.
