Nestlé announced that it added a new item to its selection of plant-based meats. The new plant-based sausage product will be available to consumers in the United States and Europe. Nestlé also stated that meat-free sausage will cook and taste in the ways consumers are used to. Additionally, a restaurant version of the Nestlé's plant-based meats will be available.
The plant-based sausage product in the United States will be comprised of pea protein, and it will be available in three flavors including Habanero Cheddar, Asian Ginger Scallion, as well as Chik'nApple. The European version of the product will be created using soy protein. The plant-based sausages will be available to consumers in the United States and European beginning in April.
Image Credit: Nestlé
Why This Trend Is Growing
- Plant-based Meat
- Disruptive innovation opportunity: Develop new and creative plant-based meat alternatives using innovative ingredients and flavor profiles.
- Meat Substitutes
- Disruptive innovation opportunity: Create innovative meat substitute products that closely mimic the taste and texture of traditional meat.
- Restaurant-ready Plant-based Meats
- Disruptive innovation opportunity: Develop ready-to-cook plant-based meat options specifically designed for restaurants, catering to the growing demand for plant-based menu options.
Industries Being Reshaped
- Food and Beverage
- Disruptive innovation opportunity: Introduce plant-based meat products to mainstream food and beverage companies and explore opportunities for collaboration and distribution.
- Food Retail
- Disruptive innovation opportunity: Partner with grocery stores and food retailers to create dedicated plant-based meat sections and explore exclusive distribution agreements.
- Restaurant and Hospitality
- Disruptive innovation opportunity: Collaborate with restaurants and hospitality businesses to develop plant-based meat products that can be easily incorporated into their menus, catering to the increasing demand for plant-based options.
