Age-Inclusive Sustainable Skincare

Pivot Skincare is Made in Small Batches for All Generations

Pivot Skincare is a Toronto-based brand that targets all generations. The sustainable brand uses plant-based ingredients to carefully create a balanced skincare routine. Founded by Cindy Berg and her three daughters Emily, Sophie, and Emma, Pivot Skincare uses ethically sourced formulas. The female and family-owned company incorporate ingredients from local and environmentally friendly vendors.

Some featured products include the Plant-Based Nourishing Oil, made with Jojoba, lavender, rose geranium, and frankincense oils. The skincare brand also offers the Plant-Based Nourishing Body Oil that absorbs into the skin for a soft and supple finish. Eco-conscious customers can opt for the Ulitmate Pivot Bundle, which includes the Face Oil, Body Oil, a Gua Sha, and a stylish Tote Bag to keep your skincare goodies together.

Image Credit: Pivot Skincare

Age-inclusive Skincare
The trend of using skincare products that cater to all generations.
Sustainable Skincare
The trend of prioritizing skincare products made with ethically sourced and plant-based ingredients.
Small Batch Skincare
The trend of producing skincare products in small batches for a more personalized touch.

Sectors Adopting This

Personal Care Industry
This industry has the opportunity to innovate new products that cater to all generations with sustainable and locally sourced ingredients.
Eco-friendly Industry
This industry has the opportunity to tap into the sustainable skincare trend by producing and sourcing environmentally friendly and plant-based materials.
Family-owned Business Industry
This industry has the opportunity to innovate small-batch, locally-sourced skincare products that cater to multiple generations.
SCORE
4.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 65%
Freshness 11%