These Pinterest Tips from QuickSprout Help to Boost Interaction
Laura McQuarrie — January 25, 2014 — Marketing
References: quicksprout & wearesocialmedia.gr
These Pinterest tips from QuickSprout offer some valuable ways to ‘Increase Pinterest Engagement by 275%.’ Pinterest is one of the best social networks for brands to promote its products and services on, since its primarily visual content is easily shared and often leads to purchases, with shoppers spending between $140 - $180 on average. About 80% of Pinterest’s 70 million users are women and about only 500,000 accounts are business-based.
Some of the useful tips QuickSprout advises for boosting engagement on Pinterest include making a call to action in the description of a pin, pinning tutorials and being aware of pins that relate to trending topics. Some of the best times to pin include afternoons and late evenings.
Some of the useful tips QuickSprout advises for boosting engagement on Pinterest include making a call to action in the description of a pin, pinning tutorials and being aware of pins that relate to trending topics. Some of the best times to pin include afternoons and late evenings.
Trend Themes
1. Increased Pinterest Engagement - Opportunity for brands to create compelling content and increase customer interaction on Pinterest.
2. Visual Content Marketing - Opportunity for businesses to leverage the power of visual content to promote their products and services on Pinterest.
3. Targeted Marketing to Women - Opportunity for businesses to tailor their marketing strategies to reach Pinterest's predominantly female user base.
Industry Implications
1. E-commerce - Opportunity for online retailers to drive sales and reach new customers through visual storytelling on Pinterest.
2. Digital Marketing - Opportunity for digital marketing agencies to provide Pinterest-specific consulting services to help businesses optimize their engagement and reach on the platform.
3. Social Media - Opportunity for social media management platforms and tools to integrate Pinterest into their offerings, providing businesses with comprehensive social media management solutions.
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