Universally Flattering Gloss-Balms

Pink Honey is a Sister Shade to Clinique's Iconic Black Honey

Clinique's Black Honey is a classic lipstick-balm hybrid, a multi-award-winning lipstick and a bestseller for decades that went viral with a new audience thanks to TikTok—and now, the lipstick has a sister in a new shade, Pink Honey. Like the original, this lightweight formula delivers a flattering, sheer wash of pink that can be built up to achieve the desired amount of color and coverage.

This new version of the fan-favorite, emollient-rich formula with a satin finish merges with the natural tone of one's lips to create a universally flattering look. Since the Clinique Black Honey lipstick is often sold out, this new shade offers something different for fans to try while they wait for a restock.

Lipstick-balm Hybrids
The popularity of Clinique's Black Honey lipstick-balm hybrid has led to the creation of a new shade, Pink Honey, offering customers something different to try.
Sheer Wash of Color
Clinique's Gloss-Balms deliver a universally flattering, sheer wash of pink that can be built up to achieve the desired amount of color and coverage.
Emollient-rich Formulas
The fan-favorite formula of Clinique's Gloss-Balms is now available in a new shade, Pink Honey, providing customers with a satin finish and a flattering look.

Sectors Adopting This

Cosmetics
The success of Clinique's Gloss-Balms demonstrates the demand for lipstick-balm hybrids that offer lightweight, sheer coverage and a universally flattering look.
Beauty
The introduction of new shades, such as Pink Honey, within the Gloss-Balm line caters to the beauty industry's desire for diverse and customizable lip products.
Retail
Retailers can capitalize on the popularity of Clinique's Gloss-Balms by offering the new Pink Honey shade as an alternative option for customers while the original shade is restocked.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 46%
Activity 56%
Freshness 20%