Designers Pierre and Damien Create Unique Font Using the iQ Car
Designers Pierre and Damien, in collaboration with race car driver Stef Van Campenhoudt, have created a special kind of font through skilled driving and special programs. The Toyota iQ car is fitted with a camera and ready to write.
The camera tracks four points on the corners of the Toyota iQ by way of colorful stickers. The camera above, mounted to a crane, takes those points and delivers them to software that creates the shapes, punctuation and all-important letters and numbers that make up a font.
The font can be downloaded here
The camera tracks four points on the corners of the Toyota iQ by way of colorful stickers. The camera above, mounted to a crane, takes those points and delivers them to software that creates the shapes, punctuation and all-important letters and numbers that make up a font.
The font can be downloaded here
Trend Themes
-
Interactive Car Design — Using cameras and software to create unique fonts through skilled driving and special programs.
-
Creative Branding Techniques — Developing unconventional methods, such as car-ligraphy, to create unique and engaging brand fonts.
-
Technology-driven Typography — Utilizing advanced technology, like cameras and software, to revolutionize the creation of fonts.
Industry Implications
-
Automotive — Exploring innovative ways to incorporate technology and design aesthetics into cars, such as using cameras for artistic purposes.
-
Graphic Design — Adopting new techniques and technologies, such as car-ligraphy, to create visually compelling typography and branding for clients.
-
Advertising and Marketing — Embracing creative branding techniques, like car-ligraphy, to captivate audiences and differentiate from competitors.
4.5
Score
Popularity
Activity
Freshness
