While most of use get ready to celebrate the Giant Chocolate Bunny, the people in Kawasaki, Kanagawa, Japan celebrate the Kanamara Matsuri, or â€œThe Penis Festival.â€
The celebration is held the first Sunday in April because there is a shrine that was popular with prostitutes to pray for protection against STDs. Today the festival raises money for awareness and AIDs research.
Implications - Companies can easily sponsor events and align themselves with a cause like AIDS Awareness. This gives exposure and demonstrates corporate social responsibility. Those who see a company's involvement with a cause will have a positive image of the company and subconsciously purchase their products and services.
More Stats +/-
Future Festival & Malcolm Gladwell - Early Bird Deadline
Public Fixtures Made Phallic
Deer Hide Dress Boots
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Kawasaki Celebrates Giant Penises for AIDS Awareness
- By: Going Like SixtyApr 6, 2009 Updated: May 13 2011