PetrouMan Spring/Summer 2010 Eschews Flesh for Fashion
Marissa Brassfield — September 19, 2009 — Fashion
References: petrouman & coutequecoute.blogspot
Screw models and flesh tones--the Petrou\Man Spring/Summer 2010 catalogue proves that striped and star-spangled skin beats nudity any day, so long as fierce suits and separates are involved. The patterned full-body socks the models rock punctuate the fashions in this lookbook quite nicely.
We've seen a number of men's fashion shoots that eschew flesh by covering up models' faces, necks and hands with patterned fabric. Check out more images of the Petrou\Man Spring/Summer 2010 catalogue above, and keep clicking for more skin-free fashiontography.
We've seen a number of men's fashion shoots that eschew flesh by covering up models' faces, necks and hands with patterned fabric. Check out more images of the Petrou\Man Spring/Summer 2010 catalogue above, and keep clicking for more skin-free fashiontography.
Trend Themes
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Skin Pattern Fashion — The trend of using patterned fabrics to cover up skin in fashion shoots presents opportunities for disruptive innovation in textile manufacturing and printing technologies.
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Full-body Socks — The use of full-body socks in fashion photography offers opportunities for disruptive innovation in hosiery and compression wear industries.
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Non-nude Fashion — The move towards non-nude fashion imagery offers opportunities for disruptive innovation in clothing and accessory design that focus on patterns and textures.
Industry Implications
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Textile Manufacturing — The trend of using patterned fabrics in fashion photography presents opportunities for disruptive innovation in textile manufacturing processes and materials.
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Hosiery — The use of full-body socks in fashion photography offers opportunities for disruptive innovation in hosiery design and materials.
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Clothing and Accessories — The movement towards non-nude fashion imagery presents opportunities for disruptive innovation in clothing and accessory design that focus on patterns and textures.
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