As a healthy pet food company, GranataPet developed the SnackBall pet snack machine as one more way to ensure that dogs lead long, happy lives.
The SnackBall machine was placed in different parks across German cities so that they could be happened upon by dogs and their owners while out for a walk. To get started with the SmartBall, the machines require activation with the #SnackBall hashtag. From there, a tennis ball will be launched to initiate a game of fetch. The machine is equipped with beacon technology and is able to measure a dog's fitness level based on how fast they run to return the ball.
If a dog is fast enough at returning the ball to their owner, they are rewarded with a snack of GranataPet food, but if not, they'll just have to try again.
GranataPet #SnackBall - The beacon fitness eco-system for dogs - not for humans. from MRM // McCann Germany on Vimeo.
GranataPet's Pet Snack Machine Rewards Pets After a Game of Ball
Laura McQuarrie — May 13, 2014 — Lifestyle
References: granatapet.de & digitalbuzzblog