In London, Topshop will be hosting a pop-up that will allow consumers to get personalized Hello Kitty apparel and merchandise.
The pop-up will run from June 18th until July 1st, and is located on Oxford Street in Marylebone. In order to promote some of the offerings that will be available during the pop-up, Topshop released a mini lookbook that highlights Hello Kitty-branded pullovers and hoodies, graphic tees, as well as an exclusive range of buttons.
In addition to the apparel, there will also be a range of personalized Hello Kitty accessories, including mugs, key chains, notebooks, and phone cases. Consumers can choose a number of different pink images to put on the accessories, which show the lovable cartoon cat character in different outfits and poses.