Palace Taps GORE-TEX for a High-Tech Holiday 2018 Line
References: palaceskateboards & highsnobiety
With the 2018/2019 winter sports season just around the corner, the performance shell jackets are beginning to hit the market. The drop by celebrated skateboard and streetwear brand Palace features a selection of vibrantly printed outerwear, as well as four matching bucket hats for maximum effect.
The label makes its performance shell jackets available in four intense patterns and the garments boast helpful features like zipped, water-sealed zippers and cinch chords. What's more, for its Holiday 2018 collection, Palace partners up with GORE-TEX to provide its wearers with the highest possible degree. The branded membrane has been known to be the most waterproof and breathable fabric on the market, assuring wearers stay warm and dry throughout activities.
The label makes its performance shell jackets available in four intense patterns and the garments boast helpful features like zipped, water-sealed zippers and cinch chords. What's more, for its Holiday 2018 collection, Palace partners up with GORE-TEX to provide its wearers with the highest possible degree. The branded membrane has been known to be the most waterproof and breathable fabric on the market, assuring wearers stay warm and dry throughout activities.
Trend Themes
1. Performance Shell Jackets - Opportunity: Develop innovative patterns and prints for performance shell jackets to cater to the growing demand for vibrant and eye-catching outerwear in the winter sports market.
2. High-tech Outerwear - Opportunity: Collaborate with innovative material suppliers like GORE-TEX to create high-performance shell jackets that offer superior waterproofing and breathability for outdoor enthusiasts.
3. Streetwear Collaboration - Opportunity: Partner with popular streetwear brands like Palace to create limited edition performance shell jackets that combine style and functionality, targeting fashion-conscious consumers.
Industry Implications
1. Winter Sports - Opportunity: Develop advanced performance shell jackets for winter sports athletes that offer enhanced mobility, protection, and style.
2. Outdoor Apparel - Opportunity: Improve the design and functionality of performance shell jackets to cater to the demands of outdoor enthusiasts seeking durable, weather-resistant outerwear.
3. Streetwear Fashion - Opportunity: Collaborate with streetwear brands to produce performance shell jackets that align with the fashion-forward preferences of urban consumers.
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