REN Clean Skincare recently launched the Perfect Canvas Smooth, Prep & Plump Essence. This multi-tasking essence is designed to plump the skin for a perfect makeup application and enhance the benefits of your skincare routine.
The key ingredients of this essence are bio-ferment that plumps with hydration for luminous skin, hyaluronic acid and polyglutamic acid that hydrates for smoother skin and reinforces the moisture barrier, and marrubium extract, which helps to protect skin against pollution.
To use, simply apply three drops into your hands and gently pat into a cleansed face and neck in the morning and evening.
The REN Clean Skincare Perfect Canvas Smooth, Prep & Plump Essence is available exclusively at Sephora Canada and can be purchased for 70 CAD for a 100ml bottle.
What Makes This Trend Stand Out
- Multi-tasking Skincare
- Brands can capitalize on the popularity of multi-tasking beauty products that provide multiple benefits in a single application.
- Hydrating Ingredients
- The use of hydrating ingredients such as hyaluronic acid and polyglutamic acid can disrupt the skincare market by providing long-lasting moisture to the skin.
- Pollution Protection
- Increased concern for pollution and its effects on the skin can create opportunities for brands to incorporate protective ingredients like marrubium extract in their skincare products.
Sectors Adopting This
- Beauty
- Companies in the beauty industry can explore the use of multi-tasking skincare products with hydrating and protective ingredients that offer users a convenient and effective beauty routine.
- Health and Wellness
- Health and wellness brands can consider the benefits of using natural, plant-based ingredients proven to hydrate and protect the skin from environmental factors in their products.
- Sustainability
- Sustainability-focused skincare brands can incorporate hydrating and protective natural ingredients in their products to appeal to environmentally-conscious consumers.
