Replenishing Peptide Skincare

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Elemis' Newest Peptide 24/7 Products Support Skin Day and Night

— May 14, 2019 — Fashion
The newest additions to Elemis' Peptide 24/7 peptide skincare range include the Peptide4 Adaptive Day Cream and the companion Peptide4 Plumping Pillow Facial to lock in moisture at night.

The Peptide4 Adaptive Day Cream is touted as a skin-perfecting product that functions as a priming moisturizer, and true to its name, adapts to the skin's needs throughout the day. The unique skincare product is said to have a lightweight mousse texture that's cooling when applied and creates a soft-focus effect.

For the nighttime, Elemis created the Peptide4 Plumping Pillow Facial as a leave-on overnight mask for plumping and brightening skin. Some of the potent ingredients that can be found in its formula include star arvensis and red algae.

Trend Themes

  1. Peptide Skincare — Disruptive innovation opportunities include developing customizable peptide skincare products that adapt to the skin's needs throughout the day.
  2. Adaptive Day Cream — Disruptive innovation opportunities include creating lightweight mousse-textured priming moisturizers that create a soft-focus effect.
  3. Plumping Pillow Facial — Disruptive innovation opportunities include designing leave-on overnight masks that plump and brighten the skin.

Industry Implications

  1. Beauty and Skincare — Disruptive innovation opportunities lie in the beauty and skincare industry, where there is a demand for effective peptide-based products.
  2. Cosmetics Manufacturing — Disruptive innovation opportunities exist within the cosmetics manufacturing industry to develop innovative skincare formulations with potent ingredients.
  3. Personal Care — Disruptive innovation opportunities arise in the personal care industry to create customizable skincare products that address different skin needs throughout the day and night.
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