Debt-Reducing Apps

The 'Cents' App Uses Spare Change to Pay Down Debt You've Accumulated

Spending beyond your means or paying for unexpected costs can quickly put you in debt, so the 'Cents' app works to help users pay down debt by using spare change. 'Cents' actively rounds up the various purchases you make each and every day to the next dollar and puts the money to work to pay down your debt. While these amounts may seem small, the growing amount of money saved will help to expedite payments for various debts that are owning.

The 'Cents' app works to help you pay down debt and will even show you how much interest you're saving as rates fluctuate. The app comes as a better way for younger users who might not have the most experience with debt to pay it down quicker without making drastic cuts.

Debt-reducing Apps
Apps that help users pay down debt using spare funds.
Micro-savings
Promoting small payment amounts to pay down debt over time.
Interest-tracking
Apps that monitor interest rates and savings on debt payments.

Where This Applies

Financial Technology
The Fintech industry can develop new apps and tools to help users pay down debt.
Banking
Banks can partner with app developers to create debt-reducing tools for their customers.
Personal Finance
Personal finance advisors can recommend debt-reducing apps to their clients.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 28%
Activity 47%
Freshness 8%

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