Extraterrestrial-Inspired Lookbooks

This Paraíso Editorial Showcases Its Recent Fall/Winter Line

For the new Paraíso editorial, the fashion label employed models Mariia U, Magali Bührman and Víctor Chitanu -- who come from the agencies Francina Models and UNO Models, respectively.

Lensed by the talented Carlos Montilla, directed by David Méndez Alonso and styled by Rebeca Sueiro, the images have a cheerful and surreal look that's makes the models seem like children playing in a classroom. This is especially enhanced by the apparel they wear in the Paraíso editorial -- which all comes from the brand's 2016 Fall/Winter line dubbed 'Mystical Boys from Another Planet.'

In addition, the models wear bright face paint and pose against a black backdrop that's covered with rough white illustrations, making it look like a chalkboard.

Extraterrestrial-inspired Lookbooks
Opportunity for fashion brands to incorporate whimsical, otherworldly elements in their lookbooks to capture consumer attention.

Sectors Adopting This

Fashion
Fashion brands can explore how to create lookbooks that showcase their collections in a unique and imaginative way.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 61%
Freshness 8%