Accessible Vegan-Friendly Pizzas

Papa John’s and La Vie Partnered to Bring a Vegan Pizza to the UK

Papa John’s and La Vie partnered to bring a vegan pizza to the UK market that responds to increasing consumer interest in alternative food options that maintain a free-from recipe. The pizza is crafted with Papa John's signature dough topped with mushrooms, peppers, red onions and black olives alongside La Vie's plant-based meat alternatives including vegan ham, spicy jackfruit pepperoni and Sheese. The Hawaiian-style vegan pizza will be added to the Vegan Works lineup at Papa John's for customers to pick up for £12 for a large.

Senior Director of International Culinary R&D Adam Wilcock commented on the Papa John’s and La Vie pizza saying, "Our partnership with La Vie is a reflection of our ongoing commitment to innovation and quality, pushing the boundaries of what vegan pizza can be to reward the devotion of our fans.”

Image Credit: Papa John's

SCORE
4.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 40%
Freshness 53%

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