Palace Skateboards' Winter 2020 lookbook features a myriad of seasonal styles that are sure to help consumers stay cozy and fashionable as the temperature continues to drop.
In addition to showing off its winter styles, this lookbook aimed to embody the brand's essence, boasting a cool but casual collection of images. Photographed by Letty Schmiterlow, this line was modelled by some of the brand's crew members. Some of the line's highlighting items include a checkered fleece coat, and a checkered puffer jacket. Other items offered include fleece's with embroidered logos, and highly unique shirts that boast a stain glass motif.
The collection will be available online shortly, and will be first available in Japan on October 3rd.
Image Credit: Letty Schmiterlow, Palace Skateboards
What's Driving This Trend
- Seasonal Style
- Opportunity for retailers to create innovative winter lookbooks featuring cozy and fashionable styles.
- Personalized Branding
- Opportunity to engage customers by incorporating crew members as models in lookbooks, showcasing the brand's essence.
- Unique Motifs
- Opportunity for designers to create highly unique shirts with motifs like stain glass, adding an artistic touch to winter fashion.
Who This Affects Most
- Retail
- Retailers can capitalize on seasonal style trends by curating winter collections and promoting them through engaging lookbooks.
- Fashion
- Fashion industry can embrace personalized branding in lookbooks, showcasing real people to create a relatable and inclusive brand image.
- Design
- Designers can explore the use of unique motifs in winter fashion, offering consumers a fresh and artistic take on winter clothing.
