Gaudy Fashion Spreads

Overt Glamor for Vogue Nippon October 2010

Fittingly titled 'Never Enough,' this editorial in Vogue Nippon pokes fun at overt glamor by decking out recurring editorial face Alessandra Ambrosio in colorful dresses, blouses, fur/feather coats, sunglasses and hats.

Photographed in a studio by Giampaolo Sgouros, the variation of colors seem to leap off the page, creating a visual feast.

The styling, however, looks very reminiscent of the magazine's fashion director, Anna Dello Russo, who has become notorious for wearing pieces mere seconds after they have been shown in presentations.

Overt Glamor
Exploring the trend of exaggerated and extravagant fashion styles that challenge traditional norms.
Colorful Dresses
Embracing vibrant and bold colors in clothing designs to make a statement and stand out in the fashion industry.
Recurring Editorial Face
Utilizing recognizable models repeatedly in fashion editorials to build brand recognition and loyalty.

Where This Applies

Fashion
Opportunities for designers and brands to push boundaries and create bold and eye-catching clothing pieces.
Photography
Demand for skilled photographers to capture and showcase the vivid and visually appealing aspects of fashion trends.
Magazine Publishing
Incorporating avant-garde fashion editorials to attract readers and stay ahead of competitors in the print industry.
SCORE
5.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 93%
Activity 70%
Freshness 8%