Water Filtering Pitcher Concepts

The Tranquil Osoi Pitcher Concept is Designed for Kinto

Krishna Pranav Vaddiparthi & Ria Shah work together to design the Osoi water pitcher concept. This is done specifically for Japanese tableware and lifestyle imprint Kinto. The namesake is a Japanese translation of the word 'slow,' which is the main goal of the idea.

The drink is clean and filtered, whilst also encouraging those to slow down and nourish the body. The brand is the main inspiration as they are advocating their products as something to 'connect to life' or a simple break away from work or studies. The pitcher's design relies on various elements that represent what it means to slow down from a functional and aesthetic perspective. The gradient design has a peach tone which represents the joys of the process.

Image Credit: Krishna Pranav Vaddiparthi & Ria Shah

Slow Living Lifestyle
Embracing a lifestyle centered around mindfulness and presence in daily routines.
Filtered Hydration Experience
Enhancing the act of drinking water through a refined filtration process for a better sensory experience.
Aesthetically-inspired Wellness Products
Incorporating design elements that evoke emotions and enhance well-being in everyday products.

Who This Affects Most

Home Goods
Reimagining home products to prioritize wellness and intentional living in the domestic environment.
Wellness and Health
Integrating innovative technologies and holistic approaches to promote a healthier lifestyle and inner balance.
Lifestyle and Design
Blending aesthetics and function to create products that harmonize with consumer values and elevate everyday experiences.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 8%
Activity 2%
Freshness 26%

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