Stealthy Lightweight Origami Kayaks

The Oru Kayak Black Edition Comes in at Just 25-Pounds

The Oru Kayak Black Edition has been designed by Anton Willis as a compact watercraft that will provide avid outdoor enthusiasts with a demure option to incorporate into their gear roster. The kayak comes in at just 25-pounds yet is capable of supporting up to 300-pounds and will collapse down into a unit that fits neatly into a small suitcase. The unit can be assembled for use in just five-minutes flat and will offer impressive handling on the water.

The Oru Kayak Black Edition maintains a stealthy finish that is paired with a carbon paddle along with a seat wedge, a set of float bags and a waterproof backpack. Available starting January 14, 2022, the kayak is priced starting at $1,747.

Lightweight Origami Equipment
There is an opportunity to create a range of lightweight and collapsible outdoor equipment using origami-inspired designs.
Compact Sporting Gear
The trend towards compact sporting gear creates opportunities for companies to innovate and create equipment that can be easily transported and stored.
Sustainable Outdoor Products
A trend towards sustainability in the outdoor industry creates the opportunity to develop eco-friendly outdoor products that can be used without causing harm to the environment.

Industries Being Reshaped

Outdoor Recreation
The outdoors industry should consider creating more lightweight and compact products that can be taken on the go.
Outdoor Adventure Travel
Travel companies can offer a more seamless travel experience for adventure seekers by providing high-quality, compact and lightweight equipment that can be taken on the go.
Eco-friendly Outdoor Products
Companies can capitalize on the growing trend towards eco-friendliness by offering outdoor products that are sustainable and made from recycled materials.
SCORE
5.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 64%
Freshness 11%