The Ben & Jerry's One Sweet World ice cream is the latest limited-time flavor from the iconic ice cream brand that will offer a delicious treat, while also supporting social justice initiatives.
The ice cream flavor consists of coffee caramel ice cream that has been packed with chunks of fudge along with swirls of salted caramel and marshmallow. The name of the new flavor plays on the brand's endeavor to help "support those working at the intersection of economic and racial justice." As such, the brand will donate a portion of the sales of the new flavor to those who are helping to support those who need it most.
The Ben & Jerry's One Sweet World ice cream identifies the rising need for brands to be more accountable and charitable to keep consumers confident in their purchases.