Vans and BILLY's TOKYO join forces on new iterations of the OG Sk8-Hi LX sneaker model. This time around, the duo focus on vintage design elements with three updated versions of the familiar model. The sneakers sway away from the usual bold patterning designs with a more simplistic approach.
The shoes are complete in a triple tonal finish with the options of either brown and navy blue, yellow and green, or blue and red. The silhouette retains its high-cut structure and adorns the upper with a base of black, red, or yellow before it is accented with the respective contrasting stripe detail in blue, brown, or green. Branding details can be found on the heel plate and at the tongue.
Image Credit: BILLY's TOKYO
What's Driving This Trend
- Vintage Sneakers
- Capitalizing on the nostalgia trend by creating new vintage designs for classic sneakers
- Simplistic Sneaker Designs
- Emphasizing simplicity in sneaker design by offering more toned-down options
- Triple Tonal Finish
- Offering triple tonal finishes as a way to offer customers more personalized options
Who This Affects Most
- Footwear Industry
- Disrupting the footwear industry by focusing on vintage and simplistic designs
- Fashion Industry
- Capitalizing on the nostalgia and simplistic design trend in the fashion industry
- Retail Industry
- Creating opportunities for the retail industry to offer customers more personalized and unique options
