Oceanly Shares Solid Skincare in 100% Plastic Free Packaging
Laura McQuarrie — October 4, 2022 — Fashion
References: attitudeliving & prnewswire
Oceanly is a revolutionary line of skincare from Attitude Living that introduces the world's first EWG Verified solid skincare in 100% plastic-free packaging. The new line is launching with an extensive 19 products that include essentials like cleansers, serums,creams, masks and sunscreens.
Marine-sourced ingredients pair perfectly with the line's ocean-friendly packaging. Phytoglycogen is a star ingredient that's beneficial for delivering long-lasting hydration and its use means that there's no need to extract glycogen from shellfish. This plant-derived ingredient is paired with others like stabilized and encapsulated Vitamin C, plus peptides to better serve people and the planet.
This new solid skincare line is disrupting a beauty industry that's full of wasteful packaging and products formulated with chemicals.
Marine-sourced ingredients pair perfectly with the line's ocean-friendly packaging. Phytoglycogen is a star ingredient that's beneficial for delivering long-lasting hydration and its use means that there's no need to extract glycogen from shellfish. This plant-derived ingredient is paired with others like stabilized and encapsulated Vitamin C, plus peptides to better serve people and the planet.
This new solid skincare line is disrupting a beauty industry that's full of wasteful packaging and products formulated with chemicals.
Trend Themes
1. Solid Skincare - The rise of solid skincare products in response to plastic waste is creating opportunities for companies to minimize their environmental impact.
2. Ocean-friendly Packaging - As consumers become more eco-conscious, there is a growing demand for ocean-friendly packaging in the fashion and beauty industry, presenting an opportunity for sustainable packaging innovation.
3. Marine-sourced Ingredients - The use of sustainable marine-sourced ingredients in the beauty industry is on the rise, providing new opportunities for companies to develop effective and eco-friendly products.
Industry Implications
1. Skincare - As consumers become increasingly interested in sustainable and eco-friendly products, the skincare industry has the potential to disrupt the cosmetics industry by offering more ethical and environmentally-responsible alternatives.
2. Fashion - Ocean-friendly packaging is not limited to the beauty industry; fashion apparel and accessories companies can pursue developing new packaging solutions that are sustainable and eco-friendly.
3. Beauty - The use of marine-sourced ingredients in beauty and personal care products provides an opportunity for breakthrough innovation in natural, skin-nurturing ingredients that align with environmentally-friendly values.
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